Common Sense Education
Awareness Ad Campaign
This awareness campaign for Common Sense Education uses symbols like graduation caps, briefcases, and diplomas to highlight the importance of managing one’s digital footprint for young adults at key educational stages in their lives. Positioned on high school and college campuses and extended through sponsored social media posts, the campaign emphasizes digital responsibility. It features a dedicated landing page that offers a free course, teaching skills to navigate online presence wisely. This initiative aims to empower young adults to proactively manage and align their digital identities with their future aspirations, blending awareness with practical education.
